Your product is ready. Your market doesn’t know it.

Fractional CMO and Go-to-Market Strategy for B2B tech companies, from early-stage founders to established enterprises.

Backed by 17+ years of global experience across AI, SaaS, Software, Engineering and MedTech

Fractional CMO

Go-To-Market Strategy

GTM Strategy

Go-To-Market Execution

GTM executional plan

Who do we empower

Founders

Founders

Startups and Scale-ups

Enterprises

Trusted by

ASUP Aperta Opus Aptus We do IT Barco ASUP Aperta Opus Aptus We do IT Barco

Sara was instrumental in supporting our Healthcare business with the launch of new solutions, including the development of GTM positioning and materials. She consistently aligned stakeholders, demonstrated strong professionalism and ownership, and was highly valued by everyone involved.”

— Catherine Hodosi, Head of Global Marketing Healthcare at Barco

Our collaboration with Sara as Fractional CMO has been highly valuable. She sharpened our positioning and value proposition, guided our rebranding, and led the messaging, content, and launch of our new website. She also laid the foundation for a structured GTM approach. What stood out was her flexibility and ability to step in where needed, bringing the senior marketing leadership we needed at a critical stage of our growth.

— Luc Claeys, CEO & Founder at Aperta Group and ASUP

Luc Claeys, CEO & Founder, Aperta and ASUP

“Sara played a key role in refining our positioning and building a strong commercial foundation. Through practical guidance and coaching, she supported us in turning our vision into a clear, actionable go-to-market direction. She continues to support us with strategic advice and coaching. Sara is also a valued member of our advisory board, and her ongoing involvement is instrumental to our growth.”

— Marijke van Aken, Founder at Opus Aptus

“Working with Sara brought strong strategic clarity to our repositioning. Her analysis was instrumental in redefining both our company positioning and core offering, validating signals we were already seeing and highlighting the importance and timing of shifting toward AI and AI agents as a key pillar of our future offering.”

— Filip Vanhoorelbeke, CEO & Founder, We Do IT

Filip Vanhoorelbeke, Founder & CEO, We Do IT